The Atlanta Esports Alliance is a private 501(c)6 division of the Atlanta Sports Council (ASC), comprised of business and community leaders in the esports ecosystem working to further metro Atlanta's position as a global leader in the space. Its unique structure allows the Alliance to leverage the championship pedigree of the ASC as it bids on, wins, and then manages major esport events and investment. The Alliance board includes team owners and investors, major venues and events, universities, game publishers, hardware manufacturers, service providers and others.
The HBCU Esports League was established to connect HBCU's and their students to esports and gaming, where they have traditionally been underrepresented. Through competitions, education, R∓D, and pipeline development, HEL is striving to increase the participation of HBCU communities in the billion-dollar gaming and esports industries. In partnership with the Collegiate StarLeague (CSL), the league will provide year-round competitions for HBCU teams.
The Georgia affiliate of NASEF (North American Scholastic Esports Federation), GSEF aims to "provide opportunities for all Georgia students to use esports as a platform to acquire critical communication, collaboration, and problem-solving skills needed to thrive in work and in life."
The venue for high-tech gaming entertainment and events opens on Krog Street to "foster impactful personal and professional connections through the mutual love of video games"
The venue for high-tech gaming entertainment and events opens on Krog Street to "foster impactful personal and professional connections through the mutual love of video games"